{"title":"ASH SERIES (PERMANENT HAIR DYE)","description":"","products":[{"product_id":"mattie-professional-nature-6-1-dark-ash-blonde-vegan-permanent-color-cream-60ml","title":"Mattie Professional Nature (6.1) Dark Ash Blonde - Vegan Permanent Hair Color Cream 60ml","description":"\u003cp\u003eDark Ash Blonde (6.1) is a cool dark blonde that tones down warmth and gold.\u003c\/p\u003e\u003cp\u003eMattie Nature is a professional permanent colour cream designed for rich, even colour and up to 100% grey coverage. Mix 60 ml colour cream with 60 ml Mattie Developer in a 1:1 ratio. Choose from 3%, 6%, 9% or 12% developer depending on the result you want. The formula is vegan and free from ammonia, PPD, mineral oil, silicones and parabens.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a natural looking result\u003c\/li\u003e\n\u003cli\u003eNo ammonia, PPD, parabens, silicones or mineral oil\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients and a hypoallergenic fragrance\u003c\/li\u003e\n\u003cli\u003e100% vegan and not tested on animals\u003c\/li\u003e\n\u003cli\u003e60 ml colour cream plus 60 ml Mattie Developer gives 120 ml mixed colour\u003c\/li\u003e\n\u003cli\u003e60 ml Mattie Developer included: choose 3%, 6%, 9% or 12%\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eChoose your developer: 3% for tone on tone or darker, 6% for grey coverage and standard permanent colouring (the most chosen), 9% for 2 to 3 levels of lift, 12% for maximum lifting power where suitable.\u003c\/li\u003e\n\u003cli\u003eMix 60 ml Mattie Nature Colour Cream with 60 ml Mattie Developer until smooth and creamy. Use equal parts colour and developer.\u003c\/li\u003e\n\u003cli\u003eApply section by section and fully saturate the hair. For first time colouring and regrowth applications, follow the timing shown in the product instructions.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to develop for the recommended processing time of 35 to 40 minutes. Do not use heat unless specifically instructed.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear. Follow with colour safe care to keep the hair feeling soft and looking glossy.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDo a strand test first if your hair is coloured, bleached or very porous: the starting colour affects the result.\u003c\/li\u003e\n\u003cli\u003eWash with Mattie After Color Shampoo and Pro Conditioner after colouring to keep the shade rich and glossy between touch ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlways perform the required allergy alert test 48 hours before colouring and follow the product instructions. Wear gloves during mixing, application and rinsing.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42812338405563,"sku":"8720387184750","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/MATTIE_6.1_PERMANENT_DARK_ASH_BLONDE_ba68c1bd-c812-4e84-b2c9-f57aa308858b.png?v=1776021230"},{"product_id":"mattie-professional-nature-7-1-ash-blonde-vegan-permanent-color-cream-60ml","title":"Mattie Professional Nature (7.1) Ash Blonde - Vegan Permanent Hair Color Cream 60ml","description":"\u003cp\u003eAsh Blonde (7.1) is a cool medium blonde that tones down warmth and gold.\u003c\/p\u003e\u003cp\u003eMattie Nature is a professional permanent colour cream designed for rich, even colour and up to 100% grey coverage. Mix 60 ml colour cream with 60 ml Mattie Developer in a 1:1 ratio. Choose from 3%, 6%, 9% or 12% developer depending on the result you want. The formula is vegan and free from ammonia, PPD, mineral oil, silicones and parabens.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a natural looking result\u003c\/li\u003e\n\u003cli\u003eNo ammonia, PPD, parabens, silicones or mineral oil\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients and a hypoallergenic fragrance\u003c\/li\u003e\n\u003cli\u003e100% vegan and not tested on animals\u003c\/li\u003e\n\u003cli\u003e60 ml colour cream plus 60 ml Mattie Developer gives 120 ml mixed colour\u003c\/li\u003e\n\u003cli\u003e60 ml Mattie Developer included: choose 3%, 6%, 9% or 12%\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eChoose your developer: 3% for tone on tone or darker, 6% for grey coverage and standard permanent colouring (the most chosen), 9% for 2 to 3 levels of lift, 12% for maximum lifting power where suitable.\u003c\/li\u003e\n\u003cli\u003eMix 60 ml Mattie Nature Colour Cream with 60 ml Mattie Developer until smooth and creamy. Use equal parts colour and developer.\u003c\/li\u003e\n\u003cli\u003eApply section by section and fully saturate the hair. For first time colouring and regrowth applications, follow the timing shown in the product instructions.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to develop for the recommended processing time of 35 to 40 minutes. Do not use heat unless specifically instructed.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear. Follow with colour safe care to keep the hair feeling soft and looking glossy.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDo a strand test first if your hair is coloured, bleached or very porous: the starting colour affects the result.\u003c\/li\u003e\n\u003cli\u003eWash with Mattie After Color Shampoo and Pro Conditioner after colouring to keep the shade rich and glossy between touch ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlways perform the required allergy alert test 48 hours before colouring and follow the product instructions. Wear gloves during mixing, application and rinsing.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42812340011195,"sku":"8720387184767","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/MATTIE_7.1_PERMANENT_ASH_BLONDE_0ab53538-4930-46ed-870f-c9a0c85b0123.png?v=1776021220"},{"product_id":"mattie-professional-nature-8-1-light-ash-blonde-vegan-permanent-color-cream-60ml","title":"Mattie Professional Nature (8.1) Light Ash Blonde - Vegan Permanent Hair Color Cream 60ml","description":"\u003cp\u003eLight Ash Blonde (8.1) is a cool light blonde that tones down warmth and gold.\u003c\/p\u003e\u003cp\u003eMattie Nature is a professional permanent colour cream designed for rich, even colour and up to 100% grey coverage. Mix 60 ml colour cream with 60 ml Mattie Developer in a 1:1 ratio. Choose from 3%, 6%, 9% or 12% developer depending on the result you want. The formula is vegan and free from ammonia, PPD, mineral oil, silicones and parabens.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a natural looking result\u003c\/li\u003e\n\u003cli\u003eNo ammonia, PPD, parabens, silicones or mineral oil\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients and a hypoallergenic fragrance\u003c\/li\u003e\n\u003cli\u003e100% vegan and not tested on animals\u003c\/li\u003e\n\u003cli\u003e60 ml colour cream plus 60 ml Mattie Developer gives 120 ml mixed colour\u003c\/li\u003e\n\u003cli\u003e60 ml Mattie Developer included: choose 3%, 6%, 9% or 12%\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eChoose your developer: 3% for tone on tone or darker, 6% for grey coverage and standard permanent colouring (the most chosen), 9% for 2 to 3 levels of lift, 12% for maximum lifting power where suitable.\u003c\/li\u003e\n\u003cli\u003eMix 60 ml Mattie Nature Colour Cream with 60 ml Mattie Developer until smooth and creamy. Use equal parts colour and developer.\u003c\/li\u003e\n\u003cli\u003eApply section by section and fully saturate the hair. For first time colouring and regrowth applications, follow the timing shown in the product instructions.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to develop for the recommended processing time of 35 to 40 minutes. Do not use heat unless specifically instructed.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear. Follow with colour safe care to keep the hair feeling soft and looking glossy.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDo a strand test first if your hair is coloured, bleached or very porous: the starting colour affects the result.\u003c\/li\u003e\n\u003cli\u003eWash with Mattie After Color Shampoo and Pro Conditioner after colouring to keep the shade rich and glossy between touch ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlways perform the required allergy alert test 48 hours before colouring and follow the product instructions. Wear gloves during mixing, application and rinsing.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42812343222459,"sku":"8720387184774","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/MATTIE_8.1_PERMANENT_LIGHT_ASH_BLONDE_6d97f68f-fc75-461e-8a73-f17b89239a53.png?v=1776021230"},{"product_id":"mattie-professional-nature-9-1-very-light-ash-blonde-vegan-permanent-color-cream-60ml","title":"Mattie Professional Nature (9.1) Very Light Ash Blonde - Vegan Permanent Hair Color Cream 60ml","description":"\u003cp\u003eVery Light Ash Blonde (9.1) is a cool very light blonde that tones down warmth and gold. Shows best on light or pre-lightened hair.\u003c\/p\u003e\u003cp\u003eMattie Nature is a professional permanent colour cream designed for rich, even colour and up to 100% grey coverage. Mix 60 ml colour cream with 60 ml Mattie Developer in a 1:1 ratio. Choose from 3%, 6%, 9% or 12% developer depending on the result you want. The formula is vegan and free from ammonia, PPD, mineral oil, silicones and parabens.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a natural looking result\u003c\/li\u003e\n\u003cli\u003eNo ammonia, PPD, parabens, silicones or mineral oil\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients and a hypoallergenic fragrance\u003c\/li\u003e\n\u003cli\u003e100% vegan and not tested on animals\u003c\/li\u003e\n\u003cli\u003e60 ml colour cream plus 60 ml Mattie Developer gives 120 ml mixed colour\u003c\/li\u003e\n\u003cli\u003e60 ml Mattie Developer included: choose 3%, 6%, 9% or 12%\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eChoose your developer: 3% for tone on tone or darker, 6% for grey coverage and standard permanent colouring (the most chosen), 9% for 2 to 3 levels of lift, 12% for maximum lifting power where suitable.\u003c\/li\u003e\n\u003cli\u003eMix 60 ml Mattie Nature Colour Cream with 60 ml Mattie Developer until smooth and creamy. Use equal parts colour and developer.\u003c\/li\u003e\n\u003cli\u003eApply section by section and fully saturate the hair. For first time colouring and regrowth applications, follow the timing shown in the product instructions.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to develop for the recommended processing time of 35 to 40 minutes. Do not use heat unless specifically instructed.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear. Follow with colour safe care to keep the hair feeling soft and looking glossy.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDo a strand test first if your hair is coloured, bleached or very porous: the starting colour affects the result.\u003c\/li\u003e\n\u003cli\u003eWash with Mattie After Color Shampoo and Pro Conditioner after colouring to keep the shade rich and glossy between touch ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlways perform the required allergy alert test 48 hours before colouring and follow the product instructions. Wear gloves during mixing, application and rinsing.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42812348334267,"sku":"8720387184781","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/MATTIE_9.1_PERMANENT_VERY_LIGHT_ASH_BLONDE_37c57cf2-1cd4-497f-801d-032b54cc8744.png?v=1776021230"},{"product_id":"mattie-professional-nature-10-1-ash-platinum-vegan-permanent-color-cream-60ml","title":"Mattie Professional Nature (10.1) Ash Platinum - Vegan Permanent Hair Color Cream 60ml","description":"\u003cp\u003eAsh Platinum (10.1) is a cool, icy platinum blonde. Shows best on very light or pre-lightened hair.\u003c\/p\u003e\u003cp\u003eMattie Nature is a professional permanent colour cream designed for rich, even colour and up to 100% grey coverage. Mix 60 ml colour cream with 60 ml Mattie Developer in a 1:1 ratio. Choose from 3%, 6%, 9% or 12% developer depending on the result you want. The formula is vegan and free from ammonia, PPD, mineral oil, silicones and parabens.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 100% grey coverage with a natural looking result\u003c\/li\u003e\n\u003cli\u003eNo ammonia, PPD, parabens, silicones or mineral oil\u003c\/li\u003e\n\u003cli\u003eCertified organic ingredients and a hypoallergenic fragrance\u003c\/li\u003e\n\u003cli\u003e100% vegan and not tested on animals\u003c\/li\u003e\n\u003cli\u003e60 ml colour cream plus 60 ml Mattie Developer gives 120 ml mixed colour\u003c\/li\u003e\n\u003cli\u003e60 ml Mattie Developer included: choose 3%, 6%, 9% or 12%\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eChoose your developer: 3% for tone on tone or darker, 6% for grey coverage and standard permanent colouring (the most chosen), 9% for 2 to 3 levels of lift, 12% for maximum lifting power where suitable.\u003c\/li\u003e\n\u003cli\u003eMix 60 ml Mattie Nature Colour Cream with 60 ml Mattie Developer until smooth and creamy. Use equal parts colour and developer.\u003c\/li\u003e\n\u003cli\u003eApply section by section and fully saturate the hair. For first time colouring and regrowth applications, follow the timing shown in the product instructions.\u003c\/li\u003e\n\u003cli\u003eAllow the colour to develop for the recommended processing time of 35 to 40 minutes. Do not use heat unless specifically instructed.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with lukewarm water until the water runs clear. Follow with colour safe care to keep the hair feeling soft and looking glossy.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDo a strand test first if your hair is coloured, bleached or very porous: the starting colour affects the result.\u003c\/li\u003e\n\u003cli\u003eWash with Mattie After Color Shampoo and Pro Conditioner after colouring to keep the shade rich and glossy between touch ups.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAlways perform the required allergy alert test 48 hours before colouring and follow the product instructions. Wear gloves during mixing, application and rinsing.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42812351119547,"sku":"8720387184798","price":4.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/MATTIE_10.1_PERMANENT_ASH_PLATINUM_ae58676f-fe48-4e46-a76b-2f294375a2fc.png?v=1776021231"}],"url":"https:\/\/www.mattiepro.co.uk\/collections\/ash-series-permanent-hair-dye.oembed","provider":"Mattie Professional ","version":"1.0","type":"link"}